Celebs are known to do all kinds of fashion endorsements - We've seen Mischa for Bebe, Nicole for Bongo, Ashlee for Skechers...the list goes on and on. Now, Mariah is the new face of Pinko's, a fashion company in the UK. It's virtually impossible to miss the billboards and the ads in magazines and on TV, so we want to know - Are you more inclined to buy clothes that are endorsed by celebrities?

















Mishumo
Levi's
Emilio Pucci
Mariah looks like a true hooker face on that billboard.
1Mariah looks pretty...now, if only she had a shirt underneath that jacket!
2hell no, I have my own style!!! I dont even own a celebrity perfume.
3No, it is just marketing.
4Nope, don't buy celebrity endorsed clothes... they're expensive and over-rated.
5It depends on what it is. For example, when Jennifer Aniston started wearing Jennifer Meyer's necklaces I wanted one SO BAD! I think they are super stylish and I would totally buy one if I had the $$.
6I agree w/ AmyLyn. If I like a celeb's style and see what they're wearing and they look cute in it, I totally want that outfit. There was an episode of "Friends" where Rachel wore this black suit and white shirt with this cool collar to a job interview with Gucci (her interviewer was played by Brent Spiner, who was Data on Star Trek! LOL!!) and, to this day, I still look for shirts like that! And that episode aired three years ago!!
At the end of the day, though, it's more about the clothes and the style than it is the endorsement.
I do have to say, though, that the opposite also applies. If I see a celeb I don't like wearing something, I tend to steer clear of that label or style.
7Hooker face or not, I really love her eye makeup on that billboard! =)
8I dont fall for that typical endorsing... I WILL decide what I LIKE.
9It depends. I might buy something from Madonna's H&M line, because it looks cute, but NOT because it has anything to do with Madonna. If an item is cute, reasonably priced, and fits me well, I'll buy it regardless of WHO does or doesn't endorse it.
10Well said, Whip.
11yeah, I'm not gonna buy something just b/c someone endorses it. I'll get it if I like it
12I make my own style
13Damn it i love her!
14I will sometimes buy celebrity endorsed charity things....ie product red.....but thats about it
15Mariah is my twin!
"2 Parts Champagne, 1 Part Gasoline"
16Well, I personally am less influenced and motivated by stars when it comes to fashion. I'm usually motivated by strangers on the street. I think everyday people definitely have a wonderful sense of style. It's amazing what you can put together with a zilchy budget.
PS: If I owned a boutique or a clothing line, Mariah Carey would be the last celeb on my list...she has ZIPPY style, LOL.
17I tried on some JLo jeans once. I am a size 8 and I could barely get them over my booty. Shouldn't JLo jeans have room for booty??
18I just saw a really cute pair of shoes the other day. When I picked them up they were Jessica Simpson shoes. I had to put them down. For some reason I just couldn't bring myself to buying her shoes.
I did buy a GAP product red shirt like mainly obsessed did.
Normally it depends on whether I like it or not rather than who is endorsing it.
19unless my favorite stars start shilling for Banana Republic, then no
20I most recently checked out Jessica Simpsons shoes. They are over priced and the quality is cheap. I think most stars are there for the money and lack the quality. I wouldn't just buy their clothes to be "cool" like them.
21Absolutely not -- while I may borrow style suggestions, etc., I wouldn't buy something endorsed to the whole world by a celebrity...I prefer to support my local designers and much rather shop in small, local-owned stores (we're spoiled in SF) than buy into some uber-trend sold all over, only to see my fashion twin walking down the street.
22i dont like her, but i agree with the post a few up...LOVE her makeup on the Billboard!
23I..well actually my dad, bought me some of the project (RED) stuff. I got the phone and some other things. I really want the Ipod. That was all endorsed by Oprah and Bono. It also went for a good cause. One thing I know for sure I won't be buying is that wretched 'House of Dereon' stuff by Beyonce. UGH.
24HA HA I buy things because I like the way they look on me and they'll last a nice long time. Not because someone endorses it.
25I avoid stuff if it's promoted by celebrities. I do have a Judge Judy backpack, but it was a freebie.
26only a live strong yellow bracelet.
Mimi always manages to screw up a cute look, she needs a cami under that jacket
27not impressed. I don't want their name on anything I buy
28I agree with Whip. Well said!
29And also I think celebrity endorsement really just brings more attention to clothes that people might normally overlook.
When the clothes are cute.
30It depends, lots of times I see really cute stuff on celebrities, so I want it. But I wouldn't just buy something cuz my favorite celeb wore it.
31i buy what i like, plain and simple, i hate paris hilton wiht every fiber of my being, but if she is endorsing something cute, im all over it
32flutter-the one, the only, accept no substitutions
I buy clothes if I like them.
33I buy what I want.
34i will only buy something if i like it, and if its not THAT expensive. The person wearing it doesnt influence me
35It depends..There are some shirts who looks hot on celeb but doesn't look good on me. I will definitely pick what's comfortable for me.
36I honestly don't let it influence me; if I like the piece, I like it because I like it ~ not because a celebrity is hawking it.
37Doesn't work too well in reverse though -- if I really despise a celebrity then it does make me think twice about buying something in their "line"!
I am not sold on celeb endorsements, but I do like stuff like Stella McCartney for Adidas, or Alexander McQueen for Puma. I like it more because it is edgy and different from everything else out there. I love Angelina Jolie, but I'm not buying St. John garb until I turn 50!
38sometimes.
39Me too if I like it I wear it simple as that it the brand name makes no difference to me.
40Yes if i like it.
41I buy what I like. I do copy outfits that celebs wear, but I don't buy any celeb endorsed line.
I do love J-Lo's fragrance line. I have every scent, and amazingly, I like each one.
42totally agree with some of the other people like whip... i wear celeb things if i like them- and i have to admit it does SOMETIMES draw a little extra attention to ones that are, but I don't buy them just because I like the celebrity
43Endorsed by celebs? No. I'm more likely to buy something I've seen on a celeb, but not so much endorsing it.
44When celeb's start endorsing clothes that fit the average woman, Then I might think about it.
Utill then I'll stick to Fashion bug and Torrid.
**~~Everyone who's anyone has been on sesame street.~~**
45good 4 mariah
46Nope! I don't - to my knowledge - buy celebrity endorsed anything.
To do so means that I (imo) am watching entirely TOO MUCH TV!
47awww lo0k at my beautiful mariah u lo0k ad0rabl3 mimi im ur 1 n 0nly tru3 fan and d0nt l3t any0n3 talk ab0ut u l0v3 ya #1 bBy
48I am her sister though since I was adopted but hidden for nothing of a talent. I was with her during the time she went on tour called glitter. meanwhile I do have her clothes too. I have her stuff as well. perfume, bodywear, Hairstyles, same pets as hers and especially her designed rooms. same house and shoes and purses. I do have a guy but hes unknown. as for me she always called me her baby sister. I am with her still forever and when I go on her tour but now she's headed to a wrong way. Mariah became my best friend and sister forever. even though I am not here. Mariah my sister, you are my best of everything I really wish I was singing with you right now and forever! I love You my sister. you mean to everything I am since the day I arrived after you.
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