Sarah Jessica Parker was caught out in her super casual wear while running errands in the West Village this weekend. Looks like she's practicing what she preaches. In the June issue of Glamour she talks about why she chose to go cheap chic with her new clothing line Bitten. Here's more:
- On other celebrities' collections:
"Madonna’s line for H&M is extremely directional, provocative and sexy. I don’t know J.Lo’s line as well, but I know that it’s much more trendy than Bitten. L.A.M.B. by Gwen Stefani is much more avant-garde, definitely high fashion. But I don’t want to do that for women, because that’s not really their lives. - On Bitten:
"Bitten is simple silhouettes that are affordable. You’re going to be able to buy $200 worth of clothes, leave that store with six bags and be able to pay your utilities and take your kids someplace special for their birthday. It’s a very different philosophy about shopping. It’s the first and only time I’ve wanted to design... It's a way of giving women without financial means access to good, simple, well-made clothes to feel proud of." - On being frugal:
"I often return things because the spending gives me anxiety. But I'm not without my indulgences. And I don't pretend I'm not enjoying the great fortune I've had."
A lot of the celebrity collections these days seem to be easy on the wallet. This allows us to buy more and give back (besides celebrity designers, celebs doing good is the other great trend these days). I can surely support both of these things.
For more pics of SJP running around NYC just read more

















Del Gatto
Ed Hardy
Mango
i know that she grew up quite poor. its refreshing that she hasnt forgotten that the majority of her fans work for a living
1wouldnt it be good if we could hop a flight to anywhere,so long to this life, so much fun pretending, cause bad luck's never endin
I love SJP and she looks cute no matter what, love how frank she is an appreciate that I can afford her line as something not just for my Birthday splurge lol!
2If I lived in America I would be totaly excited about this but I live in Canda, go figure.
3I love SJP she is so cool no matter what she wears.
4Oh i love SJP. I know that most people think she's not the most attractive person face-wise but I love her for who she is, she always seems so nice and down to earth and she has a killer body!
5Wow, that just made me like her a lot. Thats very cool of her, and I will defiantly supoprt this, and check it out.
..If you see us in the club we'll be acting real nice
6if you see us on the floor you'll be watchin all night..
I am so excited about her clothing line!!
7:wooohoo: Opens right before my birfffffday!!
..If you see us in the club we'll be acting real nice
8if you see us on the floor you'll be watchin all night..
aw, i like her well enough and i'm looking forward to her clothing line.
9And just when I thought I couldn't love her any more than I already do! She is too fabulous for words!
"Party like a rock star, pound like a porn star, play like an all star!"
10I like what she is doing with this clothing line and not forgetting about her fans who aren't millionaires but I will have to wait and see what the clothes look like first.
11------------------------------------------------------------
Sometimes I close my eyes and just pretend, what if I had the chance to do it all again
I am really excited for her clothing line. I have loved SJP since the 80's. Anyone remember "Girls Just Want To Have Fun"? It was one of my fav movies when I was a kid. Love her, and what she is doing. I can't wait for her clothes to come out. I just hope it will bein a store close to me.
12Aww! What a great woman. I love her!
13I cant wait for 'Bitten'! Its great to hear that her line or clothing is going to actually be AFFORDABLE!
Yay for SJP!
I'll be honest I've never found her attractive but she seems like a very nice person! I hope she succeeds with her clothing ling!
14I can't wait to see her line. i like her style
15If it's stylish, convenient, and affordable, I'll go for it. Good job SJP!!!
16She looks a little rough here but she seems so sweet! And it's awesome that she's making a clothing line that is AFFORDABLE, affordable being the key word.
17OMG!! Girls Just Wanna Have Fun was my FAVORITE movie! I used to do the dance off tumble sequence with my Barbie dolls in slow motion....
That is great that she understands what so many women are going through.
18Wow, the way she put that was very well spoken. Great clothes don't have to cost an arm and a leg and I will definitely be looking for her line.
19I love that she's doing this... But I heard it's only going to be at like this one store..I forgot the name..
I don't have that store around me so I won't be able to shop her collection!
20hey it doesnt look bad
21I love the idea of her line. Can't go wrong with cool clothes and great prices.
Style Before Comfort!
22Where do you buy it?
23Where do you buy it?
24What she's wearing looks like pyjamas. Sorry but it's not trendy nor pretty. I think what's doing is cool but if this is the clothing line I won't be in a hurry to buy them
25My parents will love her for what she will do to my bank balance! Forget Kate Moss @ Topshop- Bitten's where it's at!!!
26I like her.
27OOOh man, i can't wait to go shopping for her line. I am soooo excited to find this out! I love SJP's style and she's so awesome to remember us small people who have to work really hard for our money.
28My inner cheapskate is pleased.
29She's looking great.Extremely cool outfit, but, what happened to her hands? They are ugly.
30I love it! SJP seems so down to earth... must be those Ohio roots
31She seems very normal.
..If you see us in the club we'll be acting real nice
32if you see us on the floor you'll be watchin all night..
SJP's Bitten will be sold through Steve & Barry's. Their a retail store. Here's a link to see if there's a store near you:
http://www.steveandbarrys.com/
33luv her
34So talented in so many ways!
35this isn't casual..this is bedtime wear. homegirl is out in her pajamas. noone in their right mind wears sweat pants out of the house...
36I think I just fell in love with her, even though I've never been a huge fan. That's way cool of her to realize who her fans are. Major kudos to her!
37This sounds great but where are there any Steve & Barry stores?!
38I can't wait for Bitten!
39i can't wait to see this line!
40It's goin to be at steve and barry's? I thought that was like a university sportswear store. It's really cheap but it's where I go to buy my college clothes!
41She would not be caught dead in this outfit if she was not pushing her line. This looks awful
42She sounds like she has good perspective.
43I'm really starting to warm to her completely! I think she has a great outlook, even my mom is excited!
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