Clearly Africa is the latest and greatest trend. First Brad and Angie had baby Shiloh there, then Gwyneth declared she was African, then George Clooney went all Darfur on us and now The Gap, Apple, Motorola, American Express and even we here at Sugar Publishing are going RED in support of a place in need.
Today on Oprah, Bono will announce some exciting new product launches to raise money to fight AIDS in Africa. As Bono says, "Shop 'till it stops." How can you get involved? It's easy. Check out how hot Fab looks and learn more about the Gap items designed to help eliminate AIDS in Africa. Stop by DearSugar to check out her cool shirt and tell us how you do good. You can even Join (RED) now and learn more. In the meantime, how cool does POP look?! I'm wearing the same fabulous parka that Jennifer Garner modeled.
Check out the rest of the Annie Leibovitz ad campaign including Penelope Cruz, Don Cheadle, Chris Rock, Christy Turlington, Steven Spielberg and more sporting their favorite Gap PRODUCT (RED)™
DKNY
Mango
Desigual
Great cause...glad you are getting behind this campaign
1Who is the naked guy?
Don's chocolatey skin is so smooth...mmm
2very good cause, i will def buy an item if its available where i live
3me too...Gap usually do their campaigns worldwide at the same time so I will be checking out a Gap tomorrow.
4lol. "Parka" means in finnish "you poor thing"
5i'd love buy these, if only we had GAP in here
Oh....I thought they had Gaps everywhere but apparently only in the US, Japan, Canada, France and the UK.
6Love this campaign! Im with you JK. Don's skin looks so likable
7that naked guy is terrible on the eyes.. theres nothing sexy about his face LOl
8By the way congrats Sugars on landing the online campaign. It looks great!
9I love this ad and kudos to all the celebs who are supportingthe awareness of Aids in Africa.
10Great cause! Christy Turlington looks so beautiful and I love Chris Rock's face here!
11it is a great cause, but wtf with the new sugar format? didn't they just redo it?
12EW at the naked guy! lol I was looking at these ads while I was passing by the GAP near my house
13i think thats apollo ohno, the speed skater.
14i hope most of the money really does go to african relief. but ugh, i'm not really down w/ the GAP. none of the clothes fit me!
Glad to see POP supporting this cause. I'll check out a Gap this week.
15Great cause. The closest Gap is over a hour away though.
16Leibovitz photography is so fabulous. That is a great cause, I will definitely buy a few things. It looks like they are sold out of the green parka
either that or I can't find it.
17There is a GAP in the mall that is a block away from my work. I am running to buy a t-shirt on my lunch break! I LOVE this campaign. I hope it is a huge success!
18Great cause! I will definitely buy something.
19Yay, Don Cheadle and Chris Rock. Jennifer Garner...yawn. Ugh, not Penelope Cruz! Why her, when there are so many cuter starlets to wear the Desi(red) shirt? I feel like the Hollywood machine has been shoving her down our throats for the last five years. None of her movies do well...she only stays in the public eye thanks to her "relationships". I am not a fan.
Um, yeah, they could have found a hotter naked guy. At first glance I thought that it was Shane from The L Word.
20I really wish people wouldn't criticise the people that are doing this campaign. They are doing it for a good cause. sheesh.
21thats one hot campaign.
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