POPSUGAR Celebrity

Gwyneth Paltrow Can't Stop Smiling as Her New Venture Comes to a Close

May 10 2014 - 6:06pm

Before Gwyneth Paltrow [1]'s Goop pop-up store permanently closes its doors on Sunday, the actress made one last stop to scope out the fruits of her and the Goop team's labor. Donning a blue shirt, white pants, and gold-rimmed Ray-Bans, Gwyneth was all smiles after signing copies of her books at the Brentwood Country Mart in LA on Saturday. Joined by her mom, Blythe Danner, Gwyneth celebrated the store's opening [2] at a party on Tuesday. Ever since, Gwyneth's lifestyle brand has been sharing pictures of the store on Instagram, highlighting its home accessories, fine jewelry, and monogrammed items.

The actress has grabbed several headlines in recent weeks since announcing she and husband Chris Martin decided to "consciously uncouple." [3] After Gwyneth and Chris snuck out on a dinner date [4] last week, she addressed the public's reaction to her controversial comments [5] about working moms and the challenges she faces as an actress and mother, saying it's time to end the "mommy wars." Keep reading to see Gwyneth's and Goop's latest pictures!

Source: X17 Online [6]

The store gives shoppers a glimpse of Gwyneth's style.

Source: Instagram user goop [7]

Gwyneth's book, It's All Good, has a prominent spot.

Source: Instagram user goop [8]

Goop said their monogrammed clutches, zip bags, and wallets make "the perfect last minute gift for #mothersday."

Source: Instagram user goop [9]

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