I love Bond No. 9 perfumes, and I'm particularly smitten with the brand's festive new Summer scent, Coney Island. Like all of Bond No. 9's perfumes, this one pays tribute to a very New York place. So I was intrigued to read this New York Times story where Bond founder Laurice Rahme talks about creating the Coney Island scent.
According to the article, Rahme decided on the latest New York-themed fragrance after numerous customer requests:
“People are coming in here,” said Ms. Rahme, a former Lancôme executive, gesturing around her flagship boutique on Bond Street, in NoHo. “They are saying, ‘When are you going to do Brooklyn, Brooklyn, Brooklyn?’”
She pondered the neighborhoods of Brooklyn Heights and Williamsburg, and its hotspots like the River Cafe and the Brooklyn Academy of Music, but settled on Coney Island as her first olfactory excursion into the borough.
It's really a fun read if you're interested in how a perfume is developed. Rahme takes us through the scents she decided to evoke, such as margaritas, and the ones she avoided, like hot dogs.