Quick, call the crack team at Boston Legal! L'Oreal is taking eBay to court in five European countries, claiming that the auction site isn't doing enough to crack down on counterfeit cosmetics and fragrances. L'Oreal produces more than just its namesake products; it also owns The Body Shop, Lancome, Kiehl's, Shu Uemura and produces fragrances for Giorgio Armani, Ralph Lauren, Viktor & Rolf and Cacharel. In a statement, the company said:
"L'Oreal has been facing an increasing volume of illicit trade in fake fragrances and fake cosmetic products on some online auction sites."
I'm no Matlock, but my guess is that this lawsuit won't go far, because eBay is merely the conduit for the illegal sellers. If you're concerned about buying fakes, check out my guide to spotting them.