The eye shadow options in the beauty aisle are endless, but quantity doesn't always yield quality. We've rounded up our favorite brands in eye makeup that all cost under $10. From palettes to portable chubby sticks and even longwear finds, snag these top 10 picks on your next trip to the drugstore.
Making your eyes pop is easy with the Almay I-Color Shimmer  ($7), which has customized shadows for every eye color.
If you want to try the pastel eye shadow trend this Spring, reach for the CoverGirl Intense ShadowBlast  ($8, originally $9), which leaves a creamy color that's soft but not ashy.
L'Oréal HIP Studio Secrets  ($8) is the best choice if you want shadows that are high in pigment but low in price.
Choosing complementary shadow shades doesn't have to be a complicated process. With the Sonia Kashuk Eye Duo  ($7), you get perfectly paired colors.
The no-makeup makeup look is easy to pull off with this NYX Natural Palette  ($10), which has neutral eye shadow shades to suit every skin tone.
Going from day to night is easy with the Revlon ColorStay Smoky Shadow Stick  ($9) because the compact size fits into any bag and the retractable pencil makes it a cinch to apply.
The Real Colors Smolder-Eyes Palette  ($9) is a mix of metallics, highlights, and smoky shades that you can alternate to get a number of easy-to-wear looks.
If you prefer natural-looking makeup, then the Stila Written in the Stars Palette  ($10, originally $20) has rosy and natural shades that can double as blush.
Highly pigmented shadow that doesn't fade is hard to find. Enter Maybelline Color Tattoo  ($7). It goes on bright and stays on all day.
When you want a monotone makeup look, the Wet 'n Wild Icon Collection  ($5) is your go-to palette. With eight different shades in the same color family, the possibilities are boundless.