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Burberry Makeup: Brit Brand to Launch Cosmetics Line

Burberry to Launch Its Own Cosmetics Line

If you already love your Burberry trench, scarf, bikini, and handbag, get ready to add makeup to your collection, because WWD is reporting that the company has just announced the colors for its cosmetics line, which is slated to arrive in July 2010. Philippe Benacin, chairman and managing director of Inter Parfums SA, says the collection will be "a complete color line with about 100 references for eyes, lips, and skin" and will be carried at Nordstrom. My question is, though, how will Burberry create makeup that's any better than what a company that specializes in the products does? I assume they'll be using colors that hearken back to the brand's heritage, like Burberry tan, but are you interested in having your eye shadow match your knockoff? With Emma Watson currently the line's face, it seems as though the brand is making a grab for younger buyers, which means less-expensive products like makeup. Hopefully they'll try to bring quality and design to the table as well.

Photo courtesy of Burberry

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