Skip Nav
DIY Beauty
Only 3 Products and 4 Steps Are Needed to DIY This Summery Ombré Lip
Beauty Tips
This Scrapbook Cabinet Is a Genius Storage Solution For Beauty Hoarders
Beauty News
Nars's New Eye Shadows Will Give You Intergalactic Eyelids

Clean & Clear Ad Is Banned in the UK

Clean & Clear Ad Is Banned in the UK

A new year, a new banned advertisement in Britain. The Advertising Standards Authority has had this Clean & Clear commercial removed after two viewers complained about the before-and-after photos. In the "before" shots, the women are wearing only eye makeup; in the "after" pictures, they're wearing powder. It's pretty easy to tell, too:

"We considered that, in order to make the before and after comparison fair, both shots should have been taken under the same conditions (both without makeup) to ensure that any visible improvement was an accurate representation of what could be achieved with the product," the ASA stated. It's pretty amazing to think that two complaints could lead to an entire ad being knocked off the airwaves — and I, for one, am all for transparency in advertising. Things are so different on the other side of the pond, aren't they?

Around The Web
Join The Conversation
thenekoling thenekoling 6 years
and I thought mascara ads were bad... this is ridiculous!
jenni5 jenni5 6 years
What powder, that looks all natural to me! Hahaha
chillchic chillchic 6 years
I always hate those commercials. It was so clear that those girls were wearing powder. That's why I never bought any of that stuff
qtpie qtpie 6 years
I hate all those acne ads which promise results in 24 hours or less. So stupid.
GummiBears GummiBears 6 years
Just wow, I can't believe companies would pull such stunts to sell a product. Makes me think about the Proactiv commercial/informecial that is running here on the stateside.
Rigor-Mortis Rigor-Mortis 6 years
More power to them, I hate when consumers are treated as morons... what a dreadful little ad.
genesisrocks genesisrocks 6 years
Sounds fair to me
genesisrocks genesisrocks 6 years
Sounds fair to me
Misleading Nivea Ad Gets Banned in the UK
What Do You Dislike About Beauty Advertisements?
Could Truth in Advertising Be the Next Big Thing?
Review of Clean & Clear Persa-Gel 10
Reader Review: GiggleSugar on Clean & Clear Soft
Beauty Byte: Rimmel Is Reamed for Its Kate Moss Ad
"Truth in Advertising" Series Comes to TNT

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Beauty
X