First of all, this sensational story is from The Sun, which is unapologetically a tabloid. Then, there's scarce evidence that the little girl and mother exist as they're presented in the story. The pair, who are called Kerry and Britney Campbell in the piece, have almost no online footprint. The California Board of Barbering and Cosmetology has no record of a Kerry Campbell, and there isn't anyone with a similar name licensed in the San Francisco area. Even a search of Yelp and Facebook didn't turn up anything.
And if Britney is competing in Bay Area beauty pageants, she should probably show up somewhere on their websites, but I checked several and found nothing. Nanette Mathias of California's Our Little Miss organization also told me that its pageants don't allow girls to compete if they're using adult treatments like Botox and waxing.
It's also interesting that a paper all the way in the UK would be reporting on a story like this taking place in San Francisco. Why wouldn't a local news organ have been on it earlier?
I could be completely wrong and simply have been looking in the wrong places, but I'm not convinced of this particular tale's veracity. What do you think? Does it ring true or not?