There are few things that make us happier than brand-new product launches. So you can imagine our excitement when tarte, one of our favorite cult makeup brands (and one that also happens to be cruelty-free), released not one but three new products in a week. Between an eye shadow palette, a highlight and contour palette, and a matte lipstick, we had enough makeup on hand to make any beauty junkie jealous.

Instead of keeping the products for ourselves (as much as we wanted to), we invited three of our biggest beauty-obsessed editors to test-drive the products for themselves. Keep reading to find out which they're obsessed with.

"This is my new go-to eye shadow palette for the season. The rich, warm colors are formulated with all-natural ingredients and were highly pigmented, super blendable, and lasted from morning through a dinner date. I was able to create several different eye looks from the palette that all popped on my fair skin. The neutrals are perfect for workdays, and the jewel tones are statement-makers for a night out. My favorite was a marsala smoky eye that I finished off with the shimmery shades. In fact, I'm re-creating the look for my upcoming engagement photos because I know my eyes will stand out without looking too harsh." — Macy Williams, assistant editor, Love & Sex

"I love the variety of colors in this palette and the cooler undertones — a perfect match for my super pale skin and white-blond hair. The application was smooth, with easy blending and a seamless finish. Everything stayed on very well. I wore the full contour and highlight look throughout the day and into the night, and not only was it still intact at the end of the evening, but I also felt confident that the makeup wasn't damaging my skin thanks to the synthetic-free formula. It required little to no touch-up!" — Hilary White, editor, Smart Living

"I'm obsessed with the 'Salty' color, which is a matte pink nude shade. I'm picky with opaque colors, but this one was super pigmented — just the way I like it. The product glided on evenly, dried in seconds, and stayed on even through coffee and lunch without drying out my lips. Plus, I love that tarte is a cruelty-free line committed to avoiding harmful ingredients." — Rebecca Brown, editor, Native

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