- Bronzed eyes: It's all about a rich bronze this season. This neutral shade looks great on just about anyone, while still managing to create a fun, interesting look. For a bold finish, try MAC Teddy Eye Kohl ($14.50), an intense bronze, and for subtlety, go for MAC Eye Shadow in Wedge ($14.50), a soft, muted beige-taupe. Tip: If you're fair, stay away from penny tones. If your skin is dark, coppery tones are a great option.
- Golden girl: In keeping with the metallic theme and the bold gold trend we saw at the 2009 Teen Choice Awards earlier this month, a gold shadow is another way to go. "A tip for finding a beautiful gold is to go for a vanilla-gold," Freedman says. Stay away from yellow-golds and high-wattage golds for the most flattering, brightening effect.
- Non-neutral: "Play with color," Freedman says. He recommends lavenders, plums, and deep-toned lips for a fresh, trendy look.
- Multitoned mascara: Colored mascara is hot. Afraid of looking totally '80s? No worries. Of today's colored mascaras, he notes, "They're based in black, so they are subtle." Try CoverGirl Exact EyeLights ($8) or Estée Lauder Sumptuous Color Bold Volume Lifting Mascara ($19.50).
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