To get the look, prepare damp hair with a wave-enhancing spray, like Charlotte Ronson A Perfect Mess Beach Hair ($20), and then blow-dry the hair with your fingers to create a disheveled effect. Next, gather the lower back portion of the hair and flat iron it to create a sleek finish. Gather this section to create a side braid, starting around the midshaft. Tip: to make the style more interesting, braid a few pieces to start and then twist at the end for a ropelike effect.
Rachel Zoe typically doesn't stray too far away from her signature beachy waves, but at a premiere for Showtime's new Homeland series over the weekend, she took a different twist — literally. In lieu of a messy side braid we've been seeing for seasons now, Rachel chose instead to keep the tousle at the top and sides of the style. Her plait, however, was smooth and distinct, the strands woven into a perfectly imperfect fashion.