- Prime time: Start off with an illuminizing face primer to reflect light all over.
- Lay your foundation: Next, lightly buff foundation onto your skin, making sure that you carry it all the way up to underneath your eyelids. "It can even be a tinted moisturizer, just so you have a little bit of coverage to start. That way you're going to need less concealer," she explains.
- Add concealer: Now it's time to conceal with a radiance-boosting product. "Look for words on the container that say lightening, brightening, lifting, or illuminating," says Carmindy. "These are the things that are actually going to bounce light from the eyes, creating more of a halo effect, eliminating the darkness with light instead of covering up with thick, opaque concealer."
Just as there are tricks for concealing pimples without making it look too obvious, there are ways to hide under-eye circles sans the cakey, flakey effects. The biggest mistake many women make is trying to hide too much, explains What Not to Wear's Carmindy. "I see women put on so much concealer," she says. "It settles into those fine lines and wrinkles, and lines end up looking worse than if they just left well enough alone." But how do you use that concealer to your advantage? Get three steps to quelling darkness and brightening your complexion when you read more.