Looking for a new lip color but don't know which shade is right for you? Jason Ascher is the beauty guru at Barneys New York, so he knows a thing or two about selecting the right products. He recommends letting your skin tone be your guide to spotting the most flattering colors. Here, he dispenses advice for choosing hues.
If you have pale skin:
Show some courage! Ascher recommends wearing "a bright pink, as long as you wear it with confidence and own the look." Go for the bold with Nars Semi-Matte Lipstick in Schiap ($24) or Hourglass Femme Rouge Crème Lipstick in Fever ($30).
If you have medium or olive skin:
"Look for a juicy orange lip color, and keep the remainder of your look quite neutral," Ascher says. A satiny shade like Yves Saint Laurent Rouge Pur Couture Lipstick in Le Orange ($30), or Clé de Peau Beauté Lip Gloss in N7 ($48) would be a tangerine dream.
Photo courtesy of Greg Kessler