The Hills are alive... with the sound of charity. This week, I had the chance to chat with Lauren Conrad in New York. You might know that she's a spokesperson for Mark cosmetics, but her partnership with the brand is growing in big ways. Mark has announced a new initiative, m.Powerment, which aims to raise awareness and stop relationship abuse. As part of the program, LC has designed the "Have a Heart" necklace ($22), and all proceeds will go to the cause.
Until the necklace goes on sale in September, though, LC is staying busy with her clothing line and — of course — the next season of The Hills. Since she's got the pretty SoCal girl thing down pat, I asked her to share some of her beauty tips. To find out how she gets her eyeliner just so,
LC on her signature cat-eye eyeliner:
"I have the same makeup artist who actually works with Mark in LA, Amy Nadine. Now she’ll do my whole face and everything on, but when it comes to eyeliner, she just hands it to me because she knows I know how to do it. The brush on On The Edge is really thin, so all you have to do is hold it there, and you just push it down against your lashes and drag it. I just close my eyes and drag it along, because if you stretch out your eye when you let go it goes thicker. You just do both eyes and the winging is just what you have to practice. And honestly I do a different size and shape every day; I just have to try to do one and then try to match it. I think it’s a little bit of muscle memory every day. You just have to get used to it, because now I can do it in my rearview mirror — but it took me a while to get it down."
LC on the best beauty advice she's ever received:
"Less is more. I think that when I started doing makeup, I would get so excited that I was allowed to wear it that I would match my blue eye shadow to my blue top every day and it would be too much. And my mom always said to me, take it down a little. Less is more with makeup."
LC on her trendsetting nail polish choices:
“I got into ridiculous colors. I just bought an electric blue, and then in Sephora they have press-on foils and it lasts just like nail polish. ... I just got glitter, too, I found it in like a cheap party store. But if you layer it on it’s just solid glitter. Your nails look really cool. That’s a place where you can experiment.”