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Learning About Perfumers 2009-12-10 13:00:47

Know the Perfumer, Know the Perfume

I've always loved the work of specific perfumers, my long-term obsession perhaps being Christopher Brosius, but until recently, the names of perfumers were intentionally obfuscated. Even now, because perfumes are supposed to sell a lifestyle or an idea, all the attention usually goes to a celebrity face or the imagery of an ad campaign.

That may be changing, though. High-end and niche brands, most famously Frederic Malle (the dapper gentleman next to all those fragrance bottles), are now openly stating who their perfumers are, and websites like Luckyscent not only tell you who many scents' creators are but also allow you to search by the perfumer. It's unclear whether this is a sign of the times, though, or just a way for cult fans of small batch perfumes to identify the next scent they'll love. What do you think? Would you want to know more about the creator of your favorite fragrance? Is this the beginning of a sea change in the way we look at perfume as a creation, an artisanal reaction to overmarketing, or a little bit of both?

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ModernGraceKelly ModernGraceKelly 6 years
And btw yes I pay attention to who creates a perfume. If I like most of their work, chances are I will want to see what they come up with next. It's like being a fan of a musician or any other artist.
ModernGraceKelly ModernGraceKelly 6 years
It's always been a "nose" behind every legendary fragrace. Fashion Designers and celebs don't actually create their perfumes... If they did, it would probably smell bad or be done in poor taste. Most celeb perfumes are done in poor taste anyway. That's why these artists are paid to design a composition of notes. It is like art, and not an easy thing to do. A good perfume stands on it's own and lasts the entire day. Your not always paying for the bottle, but the notes used and brand behind it.
hooligan hooligan 6 years
First, it was fashion designers selling perfume, then came celebrities, now it should be the actual desginers themselves!
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