Skip Nav
15 New 2017 Beauty Launches Editors Actually Love and Use All the Time
Beauty Tips
15 Expert-Approved Lip Treatments to Keep Your Pout Pampered All Winter
Beauty News
Stylist Threatened After Refusing to Provide Free Services to Marla Maples For Inauguration

New Product Alert: Caviar Anti-Aging Hair Masque

With the season changing at warp speed, hair is at serious risk of moisture loss. This can lead to dull strands and brittle split ends. Now is a good time to start giving yourself a hair treatment anywhere from once to twice a week, depending on the condition of your hair. If you are looking for a new product to try, Alterna has just come out with a Caviar Anti-Aging Hair Masque ($40).

This color-safe treatment is made with seasilk, a patented group of marine botanicals. Together, they promise to prevent breakage and combat dryness by delivering moisture to your hair and scalp. I've used it once already, but I want to give it one more whirl before sharing my review. So stay tuned, because I'll have plenty to say about it soon!

Around The Web
Join The Conversation
lilyj lilyj 9 years
Isn't this the stuff that Catherine Zeta Jones swears by?
ChristineLW ChristineLW 9 years
i just bought this yesterday, now i am in a hurry to use it!
GradGrl75 GradGrl75 9 years
Well if this isn't good for thick hair, anyone have any suggestions? I have a horse's mane growing out of my head!
klovie klovie 9 years
Hmm. I don't quite understand the "anti-aging" hair trend. I have tried some Phyto anti-aging hair products and liked them though. I'll put this one on my list.
emalove emalove 9 years
Sounds interesting!
Amanda-La Amanda-La 9 years
I've heard reviews on this product and they say it doesn't live up to they hype.
geohiker geohiker 9 years
I would so much rather EAT caviar than put it on my hair!
SummerBaby SummerBaby 9 years
ahhh i love hair treatments! they do wonders for your hair!!!! :love:
cocomademoiselle cocomademoiselle 9 years
Interesting! Looking forward to hear your opinion, and other's. Reminds me of the "scandalous" Catherine Zeta-Jones hair treatment... Her hair looks beautiful, strong and shiny! Maybe it's the caviar...
candace117 candace117 9 years
I have experience with the Alterna Caviar line, and it is fabulous for people with very stressed out, dry, weak hair. It is probably not best for people with very thick hair. While the line is spendy, it's not as spendy as their truffle line or newer line (name is escaping me now), and it actually works, you feel like your hair is being pampered. I wish they made body cream! LOL
Lovely_1 Lovely_1 9 years
Me either!!! I was needing a new hair mask...
aimeeb aimeeb 9 years
I can't wait to hear your results...
Nanette Lepore Fall 2014 Hair and Makeup | Runway Pictures
Kenneth Cole Spring 2014 Hair and Makeup | Runway Pictures
Cynthia Rowley Hair and Makeup | Fashion Week Fall 2013
Katie Holmes Is the New Face and Co-Owner of Alterna
The First Must-Haves of 2008
Oh Man: His and Hers Beauty Products
New Product Alert: Alterna Caviar Seasilk Shampoo and Conditioner

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Beauty
All the Latest From Ryan Reynolds