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New Product Alert: Tarte Double Dose Lip Gloss


Over the past year or so, Tarte has redefined its brand to include more natural ingredients, and it's also come out with some more innovations. One of these products is Double Dose ($21), a lip gloss with a fruit-derived vitamin complex. Tarte calls it the t5 superfruit complex due to its blend of goji, acai, maracuja, acerola and pomegranate — all of which are high in antioxidants. On the healthy-girl tip, it also uses mineral pigments for color, and it's free of parabens, mineral oil, and phthalates.

I love the colors because they're flattering for so many different skin tones. What's more, the dual-tubed design of the product allows you to customize the shade that comes out on your lips. By squeezing from the middle, you'll get a more pigmented color; for sheerer coverage, squeeze from the tip of the tube. The only thing I'm not wild about is the inclusion of peppermint oil; it smells great, but the tingling sensation is a little much for me. (So sue me, I like boring lip sensations.) If, on the other hand, you like a little oomph with your lip gloss, you'll probably be very happy with Double Dose.

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