Ever wondered what the best way to use that Urban Decay Setting Spray ($29) is, or how to get the brand's lipstick shades to stay? Well if you have a smartphone and a Sephora shopfront, that information is quite literally at your fingertips.
All you have to do is download the QR code reader app, then aim your phone at the quick response codes (they look like colorful, jumbled barcodes) on the Urban Decay displays at Sephora. Tutorial videos explaining how to use the product in front of you will pop up and start playing — no explanation from a Sephora beauty associate required. Will you be excited to check these out, or would you still prefer to get in a chair and let a live salesperson work their magic?