Between now and October, the group is campaigning to raise awareness about the condition by collecting 40,000 lipstick prints sent in by people worldwide. The goal is to set a Guinness World Record. Blue lips are one of pulmonary hypertension's symptoms, so they're asking that you slather on your best blue lipstick or face paint for the endeavor. Participating only costs you the price of postage, it's a good cause, and if anyone asks you why your lips are blue, you can help by informing them about the disease.
Image Source: Thinkstock