Here's why we're excited. First, the line aims to incorporate organic and natural ingredients as much as possible. Expect ingredients like avocado, olive oil, orange, lemon, and rosemary leaf extract. (Yes, the products smell amazing.) The entire line is free of parabens, SLS, phthalates, synthetic fragrances, and animal products. What's more, the shampoos and conditioners cost less than $10, which lets you go more natural without spending too much green.
Finally, one more reason we're excited: If you're in New York, you could win a haircut (worth $500!) from Tara. She'll be introducing her line at Duane Reade in Herald Square tomorrow from noon to 2 p.m. Stop by to say hello, take a look-see, and cross your fingers that you'll be the lucky lady who scores a cool cut. Your friends will be green with envy — and your hair care will be green, too.