Skip Nav
DIY Beauty
4 Steps to Actually Smudge-Proof Your Lipstick For Valentine's Day
Beauty Tips
The Affordable Skin Care Products That Models Swear By
Fashion Week
This Beauty Runway Show Is the Most Inspiring Thing You'll See Today

What Do You Think of Dove's Pro-Age Ad?

What Do You Think of Dove's Pro-Age Ad?

I love the name of Dove's new skincare and hair brand, Pro-Age — as in, the opposite of anti-age. This ad wasn't shown on TV, because it showed too much skin, but I think it's wonderful. Watch the video and tell me: What do you think of this commercial?

Source

Around The Web
A Man Gets Beautified For Valentine's Day
Skin Benefits of Sex
Watercolor Tattoo Ideas
Beauty Blogger Winter Products

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

Join The Conversation
saffy1227 saffy1227 8 years
i also like the way they use normal, everyday people to do their ads and not just models.
saffy1227 saffy1227 8 years
i like how they face reality.
mrflibble mrflibble 8 years
Great! Normal women at least!
mrflibble mrflibble 8 years
Great! Normal women at least!
Running-Bunny Running-Bunny 8 years
Above someone mentioned that this was broadcast in Canada, so that is why I was shocked when I read that this wasn't on TV because I have seen this add. I love it and I am happy that Dove is doing good things (all around) to promote healthy and positive body images for women!
IGGY_LUVER IGGY_LUVER 8 years
FINALLY. I think is fantastic. We put to much emphasis on not growing older (plastic surgery, botox, etc) and not being proud of our age. Kudos to Dove!
bleached bleached 8 years
This ad was broadcast in Canada. I think this campaign is wonderfully refreshing. Two thumbs up!
CiaoBella2 CiaoBella2 8 years
Great job Dove...pro women of all ages! I saw the making of this commercial on the Oprah show and was very impressed....real women making a difference showing that beauty is ageless.
GIOVS GIOVS 8 years
and yes, the women in the add are really beautiful, because they don hide her age, they show it with proud, simply perfect the add
GIOVS GIOVS 8 years
i really love it, it´s like we need a nutricious skin, for healthy and for look good, and yes, the name is really great!
Maggie-Mae Maggie-Mae 8 years
I think Dove always does a great job on their ads
RachelRenae123 RachelRenae123 8 years
I just love Dove's marketing campaign. I started buying Dove products solely because of a "real beauty" ad I saw in a magazine. I'd rather support a company which promotes the concept that women are beautiful as they are than a company which presents a perfect face or body to sell their stuff.
BeachBarbie BeachBarbie 8 years
I love this concept. I feel like it's about time older women are thought of as beautiful.
tabloidprincess tabloidprincess 8 years
It's about time we embrace older women as beautiful too.
bluejeanie bluejeanie 8 years
eh, i got nothing against dove. this is an alright commercial but they're still trying to sell you anti-ageing products. it reminds me of the "real beauty" ads that show healthy looking women but still reminds the viewwer that she has cellulite and should buy cellulite cream. they get no plus points from me but no negative ones either.
cravinsugar cravinsugar 8 years
My mom uses this lotion now, and her skin feels like silk. I was jealous as it was sofer than mine and i have been using that Olay rescue dry skin stuff in the purple bottle. I am switching even if I am only 26. that is some good ltion!_________________________________________________________Why don't you wear the face you have when I am not around?
cravinsugar cravinsugar 8 years
My mom uses this lotion now, and her skin feels like silk. I was jealous as it was sofer than mine and i have been using that Olay rescue dry skin stuff in the purple bottle. I am switching even if I am only 26. that is some good ltion! _________________________________________________________ Why don't you wear the face you have when I am not around?
MiladyM MiladyM 8 years
I don't know why they don't have it on TV here in the states. They allow men and women to show their butts after 9 at night on TV shows. As a 45 year old women I am pleased to see that beauty is for all ages. The reality is we all age whether we want to or not. Why not age gracefully? ;)
Ginger Ginger 8 years
I appreciate what they are trying to do, but I would rather not see naked people spring up on my tv in a commercial. On a related note, I tried some of this at the gym and found it kind of runny. I wasn't impressed with the lotion.
Ginger Ginger 8 years
I appreciate what they are trying to do, but I would rather not see naked people spring up on my tv in a commercial. On a related note, I tried some of this at the gym and found it kind of runny. I wasn't impressed with the lotion.
Hanthegeek Hanthegeek 8 years
P.S. they show this in the UK cos me and Mum talk about it everytime it comes on
Hanthegeek Hanthegeek 8 years
I think it is a great idea, my Mum goes on about how she's turning grey premature (She's 45 - she started going grey about 6 ish years ago - I'm 21 and i'm going grey!!!) My grandma's are about 65-70 and I think they are beautiful - each wrinkle on their face tells a story, it shows the wisdom that they have. I'm getting married on Saturday and My Dad's Mum dyed her hair especially it was supposed to be kinda ash brown sort of colour except it didn't quite work on her white hair - i think she is lovely the way she is. Pro-age products are especially to take care of older skin rather than trying to make it younger. It's a great idea!!!! Well Done!!!!
Hanthegeek Hanthegeek 8 years
I think it is a great idea, my Mum goes on about how she's turning grey premature (She's 45 - she started going grey about 6 ish years ago - I'm 21 and i'm going grey!!!)My grandma's are about 65-70 and I think they are beautiful - each wrinkle on their face tells a story, it shows the wisdom that they have. I'm getting married on Saturday and My Dad's Mum dyed her hair especially it was supposed to be kinda ash brown sort of colour except it didn't quite work on her white hair - i think she is lovely the way she is. Pro-age products are especially to take care of older skin rather than trying to make it younger. It's a great idea!!!! Well Done!!!!
riva riva 8 years
They show this ad here in Germany, too. I think it is good, way better than these Nivea ads, where 30-year olds with (dyed) grey hair try to sell you the anti-age stuff. Now I am curious, is it only this ad with the old women showing skin, that is not shown on TV or all the Dove ads? I mean, there are others, where also a lot of skin is shown.--Of all the things I've lost, my mind I miss the most.
riva riva 8 years
They show this ad here in Germany, too. I think it is good, way better than these Nivea ads, where 30-year olds with (dyed) grey hair try to sell you the anti-age stuff. Now I am curious, is it only this ad with the old women showing skin, that is not shown on TV or all the Dove ads? I mean, there are others, where also a lot of skin is shown. -- Of all the things I've lost, my mind I miss the most.
Latest Beauty
X