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Would You Buy a Haircare Line That Caters to Your Haircut?

Do you have a shag haircut? A pixie? Perhaps you're rocking a long, layered look. Whatever the case, HerCut, a haircare line that launches in June, will provide products that cater to a woman's particular haircut, as opposed to her type of hair. WWD reports that HerCut will offer a shampoo ($19), conditioner ($19), and a styling product ($22), in each the following hair categories: the Blunt, the Shag, the Bob, Long Layers, and the Pixie.

I've heard of Sally Hershberger's Supreme Head Shagg Spray ($12) before, and I'm all for products that are customizable. But what about haircuts beyond those five? What do you think of this company's approach? Are you buying HerCut's product-by-haircut strategy, or would you rather prefer to pick your hair care by your hair type?

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lbirk lbirk 7 years
This marketing plan somewhat assumes that you have received a cut that is appropriate for your hair type. What if you don't? What if you need help in the volume department? What about color-treated hair? Thanks, but I'll stick to what best suits my hair TYPE.
GlowingMoon GlowingMoon 7 years
No, I buy products that cater to my hair, not to my haircut. Healthy hair caters to my haircut.
ChampagneKisses ChampagneKisses 7 years
ATHENA123987..........................I don't know if you've looked at Herbal Essence, but just a few days ago I saw a shampoo that's suppose to be for people with long hair. Just passing on a tip :)
ChampagneKisses ChampagneKisses 7 years
ATHENA123987 .......................... I don't know if you've looked at Herbal Essence, but just a few days ago I saw a shampoo that's suppose to be for people with long hair. Just passing on a tip :)
aimeeb aimeeb 7 years
No, this is silly.
aimeeb aimeeb 7 years
No, this is silly.
Advah Advah 7 years
Not sure - I checked Pantene's new Layers products, and I wasn't impressed by the explanations.
Athena123987 Athena123987 7 years
Since I have long, thick but fine hair, I would love a product tailored to helping fine hair get volume at the roots. Everything I have tried so far just gives me sticky roots that are as flat as always. :( If a line like this gave me more options, I'd be 1st in line.
ChampagneKisses ChampagneKisses 7 years
The whole thing doesn't make much sense. I know we like products to adjust to our specific needs (such as moisturizers, foundation, etc.), but shampoo that's for a certain hair style? Shampoo for certain hair types, yes, shampoo for certain hairstyles, no. I wonder what they'll come up with next. Pass!!
genesisrocks genesisrocks 7 years
No. My haircut compliments my texture so whatever product I use should work for my cut
rc4480 rc4480 7 years
sounds like a gimmick. how does a shampoo affect my cut?
shalee55 shalee55 7 years
I'VE TRIED SALLY'S PRODUCTS ...WAS NOT IMPRESSED...JUST ANOTHER GIMMICK ...
TammyO TammyO 7 years
No you should buy for your hair type not cut.
notoriousmar notoriousmar 7 years
This is really interesting. I'm surprised they didn't think of this earlier.
wednesday816 wednesday816 7 years
What exactly do they do for your hair though?
wednesday816 wednesday816 7 years
What exactly do they do for your hair though?
prencesschris prencesschris 7 years
yea this sounds like a great idea....it certainly would make styling my hair easier
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