The Random News Item of the Day title goes to this little tidbit from Billboard:
Many have tried, but so far nobody has been able to pry the decade-in-the-works Guns N' Roses album Chinese Democracy from the hands of lone remaining original member Axl Rose.
Now, Dr Pepper thinks it's up to the challenge. The soft drink company says it will give a free can of Dr Pepper to "everyone in America" (excluding ex-GNR members Slash and Buckethead) if Chinese Democracy arrives anytime during the calendar year 2008.
You might be wondering, as I was, "Huh? Why Dr. Pepper?" By way of hilarious explanation, Dr Pepper director of marketing Jaxie Alt patiently breaks it down:
It took a little patience to perfect Dr Pepper's special mix of 23 ingredients, which our fans have come to know and love. So we completely understand and empathize with Axl's quest for perfection — for something more than the average album. We know once it's released, people will refer to it as "Dr Pepper for the ears" because it will be such a refreshing blend of rich, bold sounds — an instant classic.
See, Axl? They get you. "Dr Pepper for the ears"! Now give us the dang album.