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NBC Goes Eco for Green is Universal Week

Back in July, when NBC announced it would have a green-themed week of programming, I wondered aloud how many green plot lines there could really be. Well, NBC has released the details about how each of its shows will be integrating the theme from Nov. 4-10, and it seems the answer to my question is: a whole lot.

Some of the plot lines in this press release (warning before you click — it contains spoilers for upcoming episodes) sound pretty great. A few favorites:

  • On The Office, Michael will get excluded from a corporate wilderness retreat — and then go into the woods on his own to prove his mettle.
  • 30 Rock will poke fun at the whole concept, hatching a plot line with Jack creating a green mascot for GE. Al Gore will guest-star!
  • On Friday Night Lights, Tami's free-spirited sister will sweep into town, urging the Taylors to make a ton of changes in their lives, including going green.
  • On The Biggest Loser, the contestants will compete a recycling-themed challenge and exercise without electricity-hogging machines.

A few of the others seem like they had to work a little harder to get that green message in. To see a few of those,

  • On Chuck, Chuck will return to Stanford on a weekend when the university just so happens to be hosting its annual Green Festival.
  • On Journeyman, Dan will travel back in time to educate a cab driver on the wonders of recycling.
  • On Heroes, West will help Claire's family with some energy-saving household repairs. (Seriously!)

Overall, though, I'm getting the sense — at least from these written descriptions — that NBC managed to get green plots into most of its shows pretty seamlessly. What do you think? Is it cool that NBC is raising awareness of green issues — or will this be overkill?

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Pammy Pammy 9 years
Kudos to NBC! I'll definitely be watching The Office & 30 Rock!
i-heart-monster i-heart-monster 9 years
Personally, I love the CW's Life Is Wild Ecolodge approach. It's a lasting theme in the show and it's great to hit the younger audience. The younger you influence people's decisions on conservation, the more they are apt to adopt a more eco-friendly lifestyle. Worked for me when I was young - Target stores did a little Green Newsletter for a few years geared toward children, and I have been eco aware ever since, mostly to the annoyance of my convenience-driven parents and siblings, but hey - they reached one person :o)
Linda-McP Linda-McP 9 years
Not sure what long term impact all of this will have on public action, but it might keep viewers watching just to see how each show incorporates the theme. Any awareness is better than none, I guess.
esk4 esk4 9 years
NBC did sami's (most recent) wedding as a green wedding, and is doing another green s/l with salem U.
ktacce ktacce 9 years
oh wait, i'm dumb. that was ABC.
ktacce ktacce 9 years
buzz you forgot the coolest one - extreme home makeover on sunday was all green building, it was awesome!
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