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Grammatically speaking, "maje" is both a noun and an adjective. There's "Maje," the French label and "maje," a shortened version of "major," used to describe something especially so. The two can even be used together, like: "That cobalt jacquard Maje coat is so MAJE!"
But the maje wordplay involving Maje doesn't stop there — the brand just coined the term "majed." Which, if we understand the video below, means to get styled by Alexa Chung, the very maje face of Maje, in NYC with maje Maje clothes. Confused yet? Watch the following clip, it'll all make sense.
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