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Alexander McQueen Womenswear Designer Sarah Burton Named Label's Creative Director

Alexander McQueen Womenswear Designer Sarah Burton Named Label's Creative Director

>> This week seems to the week of designer appointments: Olivier Theyskens partnering with Theory, Christophe Lemaire replacing Jean Paul Gaultier at Hermes, Giles Deacon taking over at Emanuel Ungaro, and now Sarah Burton, head of womenswear design at Alexander McQueen, has been named creative director at the label.

Burton had worked with Lee Alexander McQueen since 1996 and was promoted to her current position at the brand in 2000.  She was saddled with completing McQueen’s final collection — the 16 pieces of which were 80 percent finished at the time of the designer's death. Burton said in a statement of her appointment: “The creation of modern, beautifully crafted clothes was at the heart of Lee’s vision. I intend to stay true to his legacy.”

That's just the way the McQueen execs want it »

It sounds like the label's executives agree with her intended direction. Jonathan Akeroyd, CEO of Alexander McQueen, stated: “Having worked alongside Lee McQueen for more than 14 years, [Sarah] has a deep understanding of his vision, which will allow the company to stay true to its core values.” And Robert Polet, president and chief executive of Gucci Group, added: “As a business we remain absolutely committed to the Alexander McQueen company which has...shown to be a resilient brand in the aftermath of the tragic loss of its founder. Sarah has real talent, a close understanding of the brand and the vision necessary to take it forward.”

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