If looking at Alexander Wang's Fall ad conjures up dark thoughts in your mind, you're on the right track. “We wanted something really gritty and raw to contrast with the polished richness of what we showed on the Fall runway,” said Wang. The ad, shot in Red Hook, Brooklyn, features beauty Raquel Zimmermann in wet motion wearing Wang's Streamer dress inside an abandoned grain factory. If you're loving the grimy and gorgeous imagery, check out Wang's complete video campaign tomorrow morning at AlexanderWang.com. However, NYC dwellers can check out the live action tonight when Wang takes over the city, (around 9 p.m.), with a series of projections showing the video campaign juxtaposed across a variety of locations for three straight nights. For now, tell us what you think of the ad.
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