Skip Nav
Politics
9 Iconic First Lady Gowns Worth Talking About
Michelle Obama
Michelle Obama Just Got Officially Sworn In — by J.Crew
2016 Election
Does Melania Trump Have What It Takes to Master First Lady Style?

Bang! Marc Jacobs Poses Nude in His Men's Fragrance Campaign

Bang! Marc Jacobs Poses Nude in His Men's Fragrance Campaign

Marc Jacobs appears in his own advertising campaign for the first time, posing nude with a giant bottle of his latest men's fragrance, Bang. Longtime Jacobs collaborator Juergen Teller photographed the ads and is credited for coming up with the idea of a naked Jacobs on top of silver Mylar (a material he also used for a POP magazine editorial in the fall of 2005).

“This fragrance ad isn’t about some chiseled face on a beach — that approach wouldn’t be in line with what we’re doing,” said Jacobs. “This fragrance is for a contemporary guy, who, even if he isn’t young, has a younger spirit.” That said, it seems most national magazines will be running a version of the campaign with much less skin. There are shots with Jacobs cropped at the shoulders and one of only the bottle—"a version for Peoria, IL and a version for the Middle East," promised Claire Fermont Langlais, senior marketing director for Marc Jacobs fragrances at Coty Prestige.

It's pretty close but Jacobs has yet to go as far as the Tom Ford men's fragrance campaign from 2007 for which Terry Richardson photographed this image.

Around The Web
Join The Conversation
Marc Jacobs Runway Show Spring 2017
Marc Jacobs in Harper's Bazaar September 2016
What Is Draping Makeup?
Kendall Jenner's Fall 2016 Marc Jacobs Campaign
Adriana Lima at the Fragrance Foundation Awards 2016
Marc Jacobs Resort 2017 Show
Bella Hadid Leather Outfit at Naomi Campbell's Party 2016

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds