Sure, Blake Lively [1]'s new website, Preserve [2], had us scratching our heads [3] a few times when it officially launched this week. We aren't sure if it's another Goop or if it's a new Etsy, for starters. But that hasn't kept us from wanting to shop it!
Among the 1930s neckties (a favorite of Ryan Reynolds [4], perhaps?) and vegan hot fudge, we staked our claim to seven key fashion pieces that we love . . . and that we'd no doubt envision Blake herself wearing. See for yourself now.
Source: Getty / Vittorio Zunino Celotto [5]