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Chanel Rumored To Be Considering Blogger Brand Ambassadors; Rag & Bone, Too, Said To Be Pairing With Bloggers

Chanel Rumored To Be Considering Blogger Brand Ambassadors; Rag & Bone, Too, Said To Be Pairing With Bloggers


>> Blogger mania
is not subsiding — Chanel, which named five it-girls (Jen Brill, Poppy Delevigne, Vanessa Traina, Leigh Lezark, and Caroline Sieber)
as beauty ambassadors in June 2009, is said to be mulling launching another, similar program — but with blogger ambassadors. Fashion Toast's Rumi Neely and Sea of Shoes's Jane Aldridge (who Chanel dressed for the Crillon Ball) are both said to have been contacted, but word is that the program is down the line a ways, as the luxury brand — which doesn't yet have an official Twitter — is wary of social media.

And speaking of brands pairing with bloggers — Rag & Bone, which had Abbey Lee Kershaw, Edita Vilkeviciute, Sasha Pivovarova, and Lily Aldridge shoot themselves for the brand's Spring 2011 ad campaign, reportedly has a second round of Spring 2011 ads forthcoming, for which bloggers like Neely and Bunny Bisous's Julia Frakes photographed themselves.

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