Brian Atwood is gradually having a heavier hand in Bally's creative vision. Right on. For Fall, the brand stuck with muse Christy Turlington, who is paired up with Oriol Elcacho. According to Atwood, "Christy is simply the perfect Bally woman; graceful, intelligent, and natural; she exudes a sophisticated ease; her sensual beauty is perfectly complemented by Oriol’s strong and confident presence." The scene, shot by Mario Sorrenti, balances architecture with natural simplicity. The couple are striding — sophisticated, at ease, and confident. I can't help but stare at Christy's belted sheer purple print dress. The ads could have more pizazz, but are lovely nonetheless. Thoughts?