Skip Nav
Valentine's Day
21 Fancy Valentine's Day Gifts That Belong on Your Wish List
Fashion News
Zoolander Stages a Surprise Fashion Show — and Penélope Cruz Is the Hottest Model There
ashley graham
This Sexy New Swim Campaign Is About to Break the Internet

Designer Spotlight: Smart Fitzjerrell

There's nothing like a little southern hospitality. Designer and founder of Smart Fitzjerrell Mary Kathryn Wells hails from Little Rock, Arkansas. And, she was influenced by her mother’s graceful elegance and refinement. Obviously a family gal, Smart Fitzjerrell’s name stems from the designer's grandmother’s maiden name, Smart, and her grandfather’s last name, Fitzjerrell.

Her design hub now is the always inspirational New York City and music icons, including Debbie Harry and Diana Ross, add to her style inspiration. The result is garb that is slightly traditional in style but with unique touches like punky overtones, fun colors, unexpected patterns and beautiful fabrics. I particularly fancy the punchy plaid print below and the black pencil skirt.

Like what you see? Prices range from $200 - $400 and can soon be purchased here.

Around The Web

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

Join The Conversation
bluesugar bluesugar 8 years
I love that blue dress with the bib detail front and centre- I can so see it with opaques and white ankle boots when I'm feeling Mod.
BonjourChaton BonjourChaton 8 years
I don't like it, and $200-$400 is way overpriced as well for this.
mwmsjuly19 mwmsjuly19 8 years
I see a few cute items, but it's overall "meh" for me.
sweetheart_450 sweetheart_450 8 years
Not really a fan.
sweetheart_450 sweetheart_450 8 years
Not really a fan.
catmousebird catmousebird 8 years
I don't think I like any of it. Yah, I don't.
andrea426 andrea426 8 years
ehh not really loving this. the plaid empire waist dress on the bottom left is ok...and i like the textured tights with boots. but that's it.
amandaaa amandaaa 8 years
those are kinda cute fall pieces but they're all the same pattern and fabric...a few pieces are made from the same bolt of fabric. ehhh...
Nessyliz Nessyliz 8 years
Yeah, this stuff is fabulous.
vienvien vienvien 8 years
Ahh...not for me this time
vintagecitystars vintagecitystars 8 years
ew. fun colors? if by fun you mean four colors.
MuffinGal MuffinGal 8 years
Ugh, why is frumpy making a comeback? Talk about taking Fug to the next level.
ccsugar ccsugar 8 years
ccsugar ccsugar 8 years
Latest Fashion