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A Drugstore Version of Dirt

I've already waxed poetic about the magical, sweet-smelling hair styling paste that is Dirt by Jonathan Product. As Jonathan (from the reality show Blowout) explains on the label: “There’s something amazing about the way hair looks and behaves the day after — washing, that is." Seeing as how I'm obsessed with Dirt, I couldn't help but notice a suspiciously similar product while browsing the aisles the other day at Walgreens. Called FX Special Effects Texture Dirt Texturizing Paste, this styling paste proclaims: "Texture Dirt has been created to easily give you the amazing way your hair looks and behaves the day after washing."


Sound familiar? Since the FX brand has obviously been paying attention to Dirt's copy-writing, I bought a jar to see if it had replicated the styling effect, too. Plus, the Texture Dirt, available here costs just $5.99, versus $26 for the Jonathan product. However, after trying the FX brand, I think I'm going to stay loyal to Jonathan. The drugstore stuff wasn't terrible for a budget buy, but it had a more glue-like texture that made it hard to disperse though my hair. Although it gave my hair similar piece-y results, it didn't leave my locks looking or feeling nearly as smooth and silky as the Dirt by Jonathan does. I guess you get what you pay for.

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