In an exclusive interview with WWD, Victoria Beckham shared her fierce ambition to grow her and her soccer hubbie's lifestyle brand DVB. While she has already been collaborating with Rock & Republic denim, this year she is kicking DVB into high gear with the launch of sunglasses, their own denim collection and his-and-her fragrances in the Fall.
According to Mrs. Beckham:
People look at me and David and they see fashion, they see family, they see sports. I think there are people who want to be a part of that. It's aspirational."
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This strong push is sure to put the two in the spotlight even more - Victoria in the fashion world, and David on the soccer field. Victoria insists fashion is her true love, except for David of course, when comparing it to music.
"[Fashion] is something that I am good at, I am confident with. I realize I have a long way to go. I just have a real passion for it, much more than for music. To actually see the final product in a store is so exciting. That's much more exciting than having any number-one record for me personally."
I guess this means Posh is officially dead, and Victoria is most certainly alive. My two cents: We all know Victoria loves to shop, and looks good, but does she have a fashion soul? I feel this is necessary for success. I immediately flipped to the Katie Holmes spread in the March Bazaar, that VB guest styled, because I wanted to see what she's capable of. I was pleasantly surprised with the styling and thought Katie's feature had a thorough fashion story.
As for what's coming down the pipeline: a children's denim collection and a ready-to-wear line. Are you ready?