Fashion designers may finally get what they've been longing for: a law to protect their fashion designs from being knocked off.
Yesterday, Senator Charles Schumer presented his Design Piracy Prohibition Act, which aims to protect original fashion designs for three years after they are registered with the U.S. Copyright Office. Current law only protects creative ornamentation (meaning it is virtually impossible to protect a whole piece of clothing), and current trademarks only protect brand names and logos.
Under the new legislation, however, designers would be able to photograph the front and back of whatever they wanted to protect, send the images to the copyright office, pay a fee of about $30, and the design would be registered. Already existing designs would not be covered.
If the bill goes through, it will be interesting to see how this affects the future of certain companies, as well as the availability of so-called fast fashion! I know you all love our Looks For Less, like the one above...thoughts?