>> New Kenzo creative directors Humberto Leon and Carol Lim are already dropping hints on their vision for the label, which will become more clear when their first collection — for Spring 2012 — debuts during Paris Fashion Week.
“Kenzo was always about color and pattern and having fun — that’s why we are so happy to start with a Spring/Summer collection,” says Leon, adding that he and Lim are not as attracted to the hippie side of Kenzo as to the inspiration the label's founder, Kenzo Takada, derived in street culture. The goal in reviving the brand, Leon says, is "to tell a story and to capture in our designs the Kenzo of 2012.” Lim adds that their Kenzo is for “sexiness, powerful women and those not afraid to wear color.”
The designers' Asian heritage — Leon is part Chinese, Lim is Korean, Takada is Japanese — will also come into play, Leon says: “We are very Asian. It is definitely in our blood.” And they're also hoping to intrigue more than just the younger generation with their designs: ‘’We want people to feel that Kenzo is a warm and exciting branded family store."