Skip Nav
Winter Fashion
Found: The Perfect Lingerie For Your Zodiac Sign
Gigi Hadid
The Message on Gigi Hadid's Sweater Is All. About. Gigi — and We Like It
Fashion News
Thanks to Mansur Gavriel, Your Shoe Closet Is Now Complete

Intermix Unveils First Ad Campaign

Fab Ad: Intermix's Debut Ad Campaign

Every stylephile knows Intermix, but that won't stop the retailer from upping its game with its first ever ad campaign. "Our customer has evolved and so should we," said an Intermix rep. The artistic image immediately grabs my attention and the model looks youthfully stylish wearing a pair of destructed jeans and a leather jacket. "The images are grittier than one might expect from Intermix, incorporating black-and-white photography with watercolor graffiti, to bring the edge in," said CEO Khajak Keledjian. Intermix's ads hit mags in July. The company also plans on painting the campaign on street walls around NYC. Fun! What are your thoughts?
Source: WWD

Around The Web
How to Wear Mint Green
The Rachel Zoe Project Season Four Returning July 2011; Rachel Zoe Designing Jewelry
Street Style 2010-06-09 05:00:22
Richard Phillips's Art Sold at Intermix

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

Join The Conversation
Suspiria Suspiria 6 years
I like it. ;)
Suspiria Suspiria 6 years
I like it. ;)
lizlee89 lizlee89 6 years
I like it! I'm usually not a fan of any ads due to the lack of originality; but this is fresh and fun and give me a persepctive on not only their product, but also the demographic to which they are trying to appeal...
h h 6 years
it's ok. intermix needn't worry about fab ads! customers <3 that store!
h h 6 years
it's ok. intermix needn't worry about fab ads! customers <3 that store!
priscillaaa priscillaaa 6 years
I think it would look much better on street walls around NYC than it would in magazines or other print.
Latest Fashion
X