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Is LVMH Shopping Kenzo Around?


>> Is LVMH
, which has owned Kenzo since 1993, ready to put the brand on the block? WWD reports that LVMH has been gauging potential buyers' interest in the brand; sources indicate that investment firm Credit Agricole was recently hired to evaluate the French fashion house, founded in 1970 by Kenzo Takada, for a possible sale.

It seems that whether a deal actually goes through could go either way: it is understood that LVMH would be "fussy," in WWD's words, about selecting a buyer, because it aims to hold onto the Kenzo perfume business, and it's also possible that LVMH will decide to keep the brand, after all.  All a LVMH spokesman would say on the matter was, “The company does not comment on rumors."

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