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London Fashion Week: Hemyca Spring 2009

Bespoke quality tailoring is this British brand's selling point and their Spring 09 show revealed just that. Contemporary pieces that are conservative and nicely tailored have an important place in any Fashion Week as things tend to range from absurd to accessible in a heartbeat. This aesthetic also fit in with the Exhibition trade show happening just across the street where both reminded us that the bottom line is to sell a piece or two. As much as we know London Fashion Week for the wild designs, there's a whole lot of traditional tailoring and craftsmanship to be accounted for--even if it sometimes takes a backseat. 



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