If you thought your only chance to see Kate Moss in those iconic bunny ears would be on the pages of Playboy, think again. To commemorate the highly anticipated spread by photographers Mert Alas and Marcus Piggott, Marc Jacobs has released a limited-edition t-shirt featuring one of the images. And this shirt, which sells for $35, does a lot more than showcase one of the most talked-about Playboy cover stars in recent memory — all proceeds will go to the amfAR organization.
This isn't the first time Jacobs has produced a pop-culture-centric design for charity. Just a few months ago, the label debuted a limited collection of shirts with Miley Cyrus as part of the designer's "Protect the Skin You're In" campaign against skin cancer, with proceeds benefiting the cancer efforts at New York University's Langone Medical Center.
If these tees are any bit as popular as the Miley-clad wares, we have a feeling they won't be around too long. Preorder the tee online right now, and look for them in stores shortly.