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Marni Bourdeaux Hoodie Jumper

The Marni Matron

Marshal McLuhan said in the The Medium Is The Message that clothing is an extension of the body. These so called extensions of man say a lot about how not only we present ourselves but how we think of ourselves. Cult Italian label Marni makes us questions many of the typical extensions that we call clothing. This Bordeaux Marni Hoodie has us trapped in between two worlds.
Marni Hoodie
Marni Hoodie
On the one hand Marni is a label ideal for that confident older woman. The matriarch or the matron. We idealize that cultured sophisticated woman. And yet nothing embodies rebellion, youth and disinterest in the wider workings of the world than a hoodie. The contrast has our mind boggled.

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