Skip Nav
things to know
Why the Fashion Crowd Is So Obsessed With NYC
Winter Fashion
Sasha Obama's Coat Brought More Than Enough Cheer to the Tree Lighting
Fashion News
Designers Can't Stop Talking About Dressing Melania Trump

Matthew Williamson For H&M Madness

Matthew Williamson For H&M Madness

 

Given the lag in consumer spending this season and the reputation for some big-time collaborations to fall short, some were wondering whether the New York arrival of Matthew Williamson for H&M would be a success. Despite a smaller than expected turn out, a representative for H&M told WWD that half of the garments sold out within eleven minutes of opening. Wonder how that could have happened? Check out the video clip above to see those racks pillaged in the name of fast fashion. 

Join The Conversation
Matthew Williamson Fall 2014 Runway | London Fashion Week
Gwyneth Paltrow at Kids Company Dinner
'70s Jet-Set Babes Backstage at Matthew Williamson Spring 2014
Matthew Williamson Spring 2014 Runway | London Fashion Week
Kate Middleton Quotes From Fashion Designers
Sienna Miller in Matthew Williamson at London BAFTA | Video
Sienna Miller Dresses

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Fashion
All the Latest From Ryan Reynolds