Together with head designer Sophie Na, J. Lo produced a collection dominated by cute, casual minidresses for her new contemporary line, JustSweet. The line, which debuts in stores in March, is priced from $49-$99, so it's much more affordable than your typical catwalk fare.
The runway was bright with colors like "pixie dust," "magic mint," and "pirate pink," to go along with the fantastical inspiration - this was apparent on faces too. Colorful minidresses, bronze metallic cardigans, one shoulder looks, and white smocks reflected the youthful flair central to the look - part hippy, part funk.
Overall, the collection was a little hit and miss, but it was refreshing to watch J. Lo walk out and take her bow at the end of the show decked out in a JustSweet smock and shoes. After all, why design a line if you won't even wear it yourself? What do you all think of JustSweet?!
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