To compliment the G-Shock watches in our shoot with Jonathan Melamed, we decided to feature some of OAK's amazing summer basics. The boutique, which grew from Brooklyn outpost to a straight-up New York empire, now has a zine, a thriving e-commerce site, a Bond Street store, a showroom, and, not surprisingly, throws the best parties South of 14th Street. When we went in to pull a few outfits two very funny things happened. First, everything we thought might work for the shoot turned up being OAK's in-house line (racked alongside Helmut Lang and Rick Owens that really says a lot) and second, the clerk working in the store accidently put a stack of boy's swim trunks on the women's clothing table. You should have seen these trunks (we don't blame him for making the mistake), all we can say is that it's going to be a good summer. Below, here's a recap of the lines we pulled for the shoot.
Rachel Comey: This American designer started with menswear before taking her rock and roll sensibilities to the ladies. Her clothing suits powerful women who watch 'Some Like It Hot' when they've decided to forego rock concerts and downtown restaurants. For our shoot, we pulled a navy, t-back knit dress that hung beautifully and kept the casual versus glamorous dynamic in check.
Unconditional: A London friend left an Unconditional leather jacket here in New York (which we now live in), she's coming for a visit in June and we think we're going to die without out. Just saying, it's possible we will die. For our shoot we pulled a low-slung striped tank that furthers evidence that tanks are something you should spend more than twelve dollars on. Unconditional clothing is clean and understated and, this Spring, Brits should be happy to visit the first brick and mortar outpost.
OAK: The gents at OAK have a fever for fashion that is unparalleled. It goes without saying that they know what they like, when to branch out, how to fill in the gaps, and when to celebrate. The in-house line's been around for a while now and offers a slightly lower price point that some of their higher-end brands. To OAK boutique fans that means cotton tank dresses, skinny denim, and every other right-now silhouette at their fingertips. For our shoot, we pulled OAK denim shorts, a white tank dress, and cropped tank for the occasion. Get 'em while they're haute.
Mary Meyer: This bleached out tank dress could be the perfect summer staple. It's double lined in jersey, making it much more flattering than the slinkier options and hangs down to a very sexy spot at the sides (so sexy, we kept the Unconditional tank underneath). Meyer is known for her prints and urban but still playful aesthetic.