Skip Nav

The Perfect Pair of Jeans, Part II


A month ago, I told you about Zafu.com a retail site that helps you find the perfect jeans for your figure based on your measurements and denim preferences. I was initially drawn to Zafu because the site promises to solve one of the biggest dilemmas of jean shopping—that is, knowing where to start. After all, with hundreds of brands and styles to choose from, how do you know which ones are likely to look best on you?

Last weekend, I put Zafu to the ultimate test: I took the site's recommendations with me when I went jean shopping. The verdict: Zafu was completely spot-on. I tried on dozens of pairs—including Zafu recommendations and my own picks—and not only did Zafu's choices jive with the sales clerk's, but they were far more flattering than the jeans I chose myself. In fact, one of the pairs I bought was straight off of Zafu's list. I highly recommend it. The site also stores your denim preferences and results for future reference, so when you return, it can tell you what new styles might also fit your figure.

Latest Fashion