Midway through production on Sex and the City 2, Sarah Jessica Parker was appointed president and chief creative officer of Halston Heritage. Stylist Patricia Field estimates Parker supports Halston by wearing at least six dresses from the Heritage collection throughout the film—including the white jersey dress from the movie campaign (above left) and two versions of the pleated gown worn by Parker to the Costume Institute gala at the Met earlier this month (above right). However, Pat Field doesn't attribute all that Halston love to Parker's new job, “I was just personally a little bit tired of all of these exaggerated, artificial shapes on clothing,” said Field of working on the SATC sequel. “Shoulders pointed out to there and skirts that look ballooned. I was just feeling — desiring — like, chic simplicity. And so I had turned to Halston.”
Source: Craig Blankenhorn/Warner Bros.