With each piece hand-printed or digitally printed from original artwork, it's no wonder designer Jennifer Jennings caught the eye of Gen Art and subsequently revealed her newest collection at their San Francisco fashion show this season. The Spring 2009 collection is inspired by simple geometric forms which are repeated and printed in eye-catching colors. The silhouettes are simple but the originality of the prints is striking. In New York, you can find Serial Cultura at Lower East Side boutique TG-170. Check out the Spring 2009 look book, right here.