POPSUGAR Celebrity

Take a Peek at Madonna and Lola's New Line

Jun 30 2010 - 12:34pm

Yesterday, editors had the chance to take a sneak peek at the items available in Madonna and her daughter Lourdes's new clothing line Material Girl. Despite fatigue at yet another celebrity clothing line, their creations were quite nice — the intended demographic is buyers around the age of 13-year-old Lourdes, who everyone calls Lola. There were low-priced blazers and skinny jeans to pair with a sensible button-down and canvas oxfords. Those with more of an edge, though, might be drawn to mini corsets and sequined hot-pants, but those probably aren't wise choices for the first day of ninth grade. The whole collection has heavy Madonna undertones, with crosses, black lace, and tulle popping up throughout. The first shipment is expected to arrive in Macy's this August, with new installments to follow monthly.

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